
Mind Your Breakthrough: The Plus-Size Women Disrupting Wellness Industries
Published on October 4, 2025
Picture this: the global wellness industry is worth approximately $1.5 trillion, but for decades, it systematically excluded plus-size women. That exclusion just created the perfect storm for disruption. Plus-size women represent a significant portion of the clothing market, with 68% of US women wearing size 14 and above, yet they’ve been pushed to the sidelines of wellness conversations for far too long.
Now something incredible is happening. These women aren’t just demanding a seat at the wellness table – they’re building their own tables, complete with sturdy chairs and inclusive menus. The revolution is real, and it’s reshaping everything from fashion to fitness to mental health support.
